Conceptual development generally not taken as far as is necessary for experimental work:

'SeniorNet has contributed to seniors' representation on the Net ... by striking a balance between providing a context for identification (around a diffuse "senior" identity) and creating an openness for group members to self-organize and mobilize on their own terms. It is crucial for this kind of online presence to be supported for seniors as well as other underrepresented populations.'

If you want to know what this means, you have to read the story.

from: Ito et al

to: contrasting cases